Nov 13 2008
Vision Quest
Things have been hectic this week.
First: my mentor told me that I need to create a vision for this company. He’s right. My rush to create a product, albeit with good intentions, has left a sort of vacuum as to the direction in which I’m going to head. Without some final end state, you can’t create a map on how to get there.
This gets back to the “Setting Goals” aspect of life. It’s simply not enough to say “I’m going to sell something!” You have to map something out and say “I’m going to sell 10,000 units by this specific date” and then formulate a strategy on how to get there.
Second: I’m getting all kinds of great feedback from customers (and prospects) regarding the site, the application, and the tools. This has become an exercise in patience for me. Initially I find myself in a somewhat defensive mode, trying to explain why I did something a certain way. But after a friendly slap-down, I realized these were my customers who were making these suggestions.
I have two ears and one mouth. Listen more, talk less.
Third: New product launch. The Pro version finally cleared quality control and is ready for show time. All that needs to be done now is wait for Apple to approve it. With this launch comes a myriad of activity on the site. The mobile site, which is hurting at the moment, needs to be updated the instant the application becomes available. All that infrastructure behind it needs to be changed.
In a way, it’s kind of exciting. It sounds like work and at times it certainly feels that way. But I keep telling myself “This is for me and my company.”
I like the sound of that.
I’ll be off on Thursday and Friday. I’ll be back on Monday.
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