Oct 23 2008

Birth of the Book

Published by Clifford at 8:23 am under Business

The starting point for BuyThatDuplex was a book.

I knew I had wanted to do a book for many moons.  Real Estate seemed to be a good starting point.  But what can you write about a subject that’s been talked about to death?

Taking a chapter from Sir Richard Branson’s book, I let my frustration be my guide.  What really bothered me about real estate books?  What could I do differently?  What could I do better?

Following my frustration, the book practically wrote itself.  At the same time, my niche market became defined.  I wanted to go after that market segment, where people are considering buying their first piece of investment property.

Forget about GET RICH NOW with REAL ESTATE

Scrap the whole Become a Millionaire over night in 1 easy step!

My focus would be to provide a sort of manual to walk someone through that first purchase.  And everything else that was built would support this same idea.

Now let me state for the record: writing a book is tough.  My editor equated it to giving birth.  The original idea had been kicked around for nearly two years.  But it was February through August were I did nothing but eat, sleep and breath this book.  My crowning moment was when I finally put the book down and said “It is finished” and then had a brain aneurysm.

The next step:  Website.

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