Oct 23 2008
Birth of the Book
The starting point for BuyThatDuplex was a book.
I knew I had wanted to do a book for many moons. Real Estate seemed to be a good starting point. But what can you write about a subject that’s been talked about to death?
Taking a chapter from Sir Richard Branson’s book, I let my frustration be my guide. What really bothered me about real estate books? What could I do differently? What could I do better?
Following my frustration, the book practically wrote itself. At the same time, my niche market became defined. I wanted to go after that market segment, where people are considering buying their first piece of investment property.
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My focus would be to provide a sort of manual to walk someone through that first purchase. And everything else that was built would support this same idea.
Now let me state for the record: writing a book is tough. My editor equated it to giving birth. The original idea had been kicked around for nearly two years. But it was February through August were I did nothing but eat, sleep and breath this book. My crowning moment was when I finally put the book down and said “It is finished” and then had a brain aneurysm.
The next step: Website.
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