Before
It’s about playing to your strengths.
Delegating your weaknesses.
When I first started my little adventure, my idea was to hire professionals from Guru to bring those skills to the table I don’t have. The rest I thought I would manage.
Yeah, right.
I lack the knowledge of aesthetics Making something look good is beyond my reach. I’m lucky my socks match in the morning. For website design, I steal. I find a website that pleases me and then it’s features are replicated. But for this business, I’d like to have something unique. Something with it’s own look, it’s own feel.
With that, I struggle.
For my website, Cold was the common word in the feedback. Just flat text on a page. Nothing to pop it to life. I thought it was a problem rectifiable by my own hand. Four hours flew by and one page looked . . . better. Four hours per page is not acceptable. The 15th is coming. No way I’m going to slip that date. Then it occurred to me: why not try to get someone to make the pages look good?
Guru introduced me to someone. He offered to style all the pages for $200. So for $200, I got back 40 hours of my time. Fair trade.
I keep trying to remind myself that my role now should be to manage everyone. Let them do their work, exercise their strengths. And I need to play to mine.


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