Avoiding Fashion Faux Pas
Posted on September 11, 2008 - Filed Under Business |
I need your input.
Part of my business model involves an eBook. Whether it may become a physical book or not has yet to be determined. But initially, it’s going to be electronic.
Part of the advertising involves a graphic or something the prospect can look at. I was surprised to find two different types of graphics, which represent books.
 New 3D Design |
Cool, hip and trendy. Gives the ebook a look of depth. |
 Traditional Design |
Traditional, established design. Used by every major book selling website, including Amazon and Barnes and Noble. People are use to seeing this. |
My question: Which graphic type would be more likely to inspire you to buy the book? Bonus points if you leave a brief comment explaining why.
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Comments
6 Responses to “Avoiding Fashion Faux Pas”
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I chose the 3D. It gives the feeling that you are getting something physically tangible instead of something digital.
I like the traditional, but I think you are trying to sway people. Smelling like garlic vs. a 4 hour work week? You and your subliminal mind games.
If it’s a physical book than use the traditional. If it’s an ebook, use 3-d. I’m thinking that’s pretty much the standard these days.
I like the traditional book the best because I’m a book lover and prefer a hardcopy - but I voted for the 3D because the traditional makes me feel like I’m buying a physical copy of the book, so I think that may be a bit decieving. The 3-d look just screams ‘electronic,’ …although the traditional inspires more warm & fuzzies for book-lovers like myself.
I would use the traditional to represent your book if and when you make a hardcopy version.
I like the 3-D one. But I don’t really think it would make a difference for me one way or the other. I’ve purchased a few e-books before and what made me buy them, was seeing what I would be able to learn or the valuable information I would obtain if I bought the book. I really like being able to read it as soon as I can download it without having to wait for it to be delivered. Instant gratification!!
The 3D picture completely seems fake to me. It just screams out “I’m an e-book!”